U.S. Xpress Creative Examples
U.S. Xpress must hire thousands of over-the-road, dedicated route, and team drivers in a market so competitive, the job posting to available driver rate is 9 to 1 and the turnover rate averages 100%.
Our challenge is to help them find and covert these drivers more efficiently that anyone in the industry.
Working together daily with the U.S. Xpress team, The Johnson Group helps achieve the most efficient ROAS, across each driver segment, using our Full-Funnel Precision Optimization process delivered with proprietary digital tools such as:
- ISAC™ Multitouch Attribution Modelling.
- Terri™ SaaS Platform that auto-generates thousands of unique landing pages.
- Google AMP technology providing the industry’s best speed to lead.
- Customized Dashboard that continuously reports the key KPIs.